The man ordering margaritas at Mango’s, at the finish
line of the GORE-TEX TransRockies Run’s Stage Four, looked happy. As a
man should be when ordering margaritas on the sun-kissed patio of a
high-mountain bar in Colorado. He was happy despite hobbling around with
a cast on his right leg.
“Didn’t get that during the race, did you?” I asked.
“Nah,” he said, hefting his armload of Vitamin C and tequila, “It was
during training.”
Rick Thurston, 58, had planned to run the race with his wife Karen, but
a stress fracture two and a half weeks ago left their entire trip in
question. The couple lives in St. Maries, Idaho, which happily happens
to house the headquarters of one of the sponsors of this very race:
Peete’s Feet shoe dryers (“I’ve known Gene Peete for years,” said
Thurston. “It’s a great product. He used to be a plumber.”)
Stumped for a teammate, Karen’s thoughts turned to a candidate both
natural and unlikely: her daughter, Stephanie Hackbarth. Stephanie, 26,
is an avid runner – a collegiate cross-country runner, but Karen hadn’t
seen her in two years.
Read more...
A running industry champion gets inside the minds of runners and shares
insight as to why they run (and why they like dry running shoes).
Runners have an indomitable attitude that doesn’t let weather get in the
way of their passion: There’s no such thing as “bad” weather. Just
different kinds… Chilling wind? Invigorating! … Rain? Refreshing! …
Snow? An exciting challenge!
Legendary track coach and Nike co-founder Bill Bowerman (he’s also
credited with setting in motion the running boom) took it one step
further when he said: “There’s no such thing as bad weather, just soft
people.”
Many don’t get why runners brave the elements to “punish” themselves,
scurrying about aimlessly. What is it that makes these running die-hards
completely disregard the elements to undertake their running routine?
There are many very good reasons people run. Here is a couple…
Movement is life
To some, it’s simply a devotion to moving. In addition to getting the
body moving, running gets the blood moving and the mind moving.
Stress relief
Many enjoy running for its stress-relieving aspect. “Stress can be a
cruel master of a helpful servant” is a wise adage. These are very
stressful times we live in; we need to find ways to relieve stress
rather than be a servant of it. And running can be very soothing therapy
in dealing with stress in daily life.
Self identity
The first-ever women’s Olympic marathon champion, Joan Benoit Samuelson,
described running as something that helps define you: “As every runner
knows, running is about more than just putting one foot in front of the
other; it is about our lifestyle and who we are.”
Whatever motivates you to run, whether you’re a beginner or a
competitive athlete, the important thing is that we keep doing it and
enjoying it. This brings me to some good, comforting advice to all
runners concerning running shoes.
Between each run, put your running shoes on a PEET Dryer. That way
you’ll put on a fresh, dry pair of running shoes to begin each and every
run.
Keep the comfort comfortable. The comfort technology in running shoes
today is truly amazing. Runners have many choices in outfitting their
feet with footwear that add to running enjoyment. PEET Dryers enable
this comfort technology to start out maximized by removing wet, sweat
and odor from the last run. As a result, running shoes not only feel
better, they last longer.
No more “odorrific” complaining. PEET Dryers remove the stress of having
to deal with those you live with that whine about your running shoe
“aroma.” (To me, that alone is worth going PEET Dry!)
By Guest Blogger Michael Coogan
Mike goes back to the genesis of the running
boom over 30 years ago. Since then, he’s also been professionally
involved in researching runners' needs, assessing burgeoning
technologies, and developing and marketing running footwear. He’s
president of COOGAN Marketing, specializing in consumer products for
those that prefer outdoor adventures to indoor ones.
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Matt
Bishop and Brian Nall recently ran in the Gore-Tex TransRockies Run,
a 113 mile race in the Colorado Rockies. Here they are seen with
their training partner, Tanuki, Mr. Nall’s seven-year-old chocolate
lab. - Chris D'Angelo
By Chris D’Angelo
Published: Tuesday, September 14, 2010 4:35 PM PDT
Last month, two St. Maries men ran farther in six days
than most people drive in the same amount of time.
Brian Nall, CEO of Benewah Community Hospital, and Matt Bishop, head of
radiology at BCH, ran 113 miles and climbed more than 25,000 vertical
feet in less than a week. And they did it all in the rugged Colorado
Rockies, at elevations ranging from 8,000 to 12,500 feet.
The event is the Gore-Tex TransRockies Run, which takes participants
from Buena Vista to Beaver Creek, Colo., through the heart of the White
River and San Isabel National Forests along steep, jagged hiking trails.
“You had to be very careful,” Mr. Nall said of the terrain. “One wrong
step and you’d be falling off the side of a mountain.”
More than 300 participants from 10 countries, paired in teams of two,
came out for this year’s challenge, which ran from Aug. 22 to 27.
Mr. Nall and Mr. Bishop - team Peet Feet - were sponsored by Peet Shoe
Dryer of St. Maries. Despite the fact that they were competing against
some of the top runners in the world, Peet Feet placed 11th overall in
the Open Men category - the hardest class - ahead of teams such as ESPN
Outdoors.
Peet Feet finished with an overall time of 26:16:49, approximately 10.5
hours behind first place finisher Team Montrail/Hammer Nutrition, which
finished in 15:45:37.
“It was essentially running five marathons over six days,” Mr. Nall
said. “It was very, very tough; mentally challenging.”
Since it is a team sport, Mr. Nall and Mr. Bishop were required to stay
within two minutes of each other at all times. This made the challenge
even greater.
“Over half of the teams couldn’t complete all six legs,” Mr. Nall said.
“Just finishing it is an accomplishment.”
Mr. Nall and Mr. Bishop spent the nine months leading up to the race
training, averaging approximately 70 miles per week and logging a total
of 1,100 miles; enough to take them from Seattle to Los Angeles.
“We’d run the hills around here,” Mr. Nall said. “(But) they pale to
what we found in Colorado.”
By their side for all of their training was Mr. Nall’s 7-year-old
chocolate lab, Tanuki, who was supposed to make the run in Colorado.
“One week before we left she was hit by a car,” Mr. Nall said. “She came
through okay and is on the road to recovery now.”
Mr. Nall dedicated the first leg of the race to Tanuki, who he said
would have surely finished the race by his side had she not been
injured.
Due to the extreme terrain, each day of the race brought new challenges
for Peet Feet, including a half-mile stretch through a knee-deep
mountain stream.
“The biggest hurdle was battling blisters and black toenails, making
sure you didn’t twist ankles,” Mr. Nall said.
Although Mr. Nall said both he and Mr. Bishop enjoyed their trip, the
two men likely won’t participate in the event again.
“It was such a good experience it would be hard to top it,” Mr. Nall
said. “There are too many neat things to experience in life. We’ve
experienced this one.”
Runners Interested in Starting Every Run
with the Soothing Comfort of Dry Footwear to Get Acquainted with Peet®
Dry at the 2010 Boston Marathon Expo
St. Maries, ID, March 2010 – In the three April days before the 114th
running of the world’s oldest and most prestigious road race, Peet Dryer
will be presenting their brand of dry at the Boston Marathon Expo. They
will be showing and telling runners how their family of Peet Dryers will
make what they love to do a lot more comfortable. In addition to
offering Peet Dry in a variety of sizes for running shoes, Peet will be
unveiling its new “Hydration PEET Dryer” – a dryer that revolutionizes
how the bladder of Personal Hydration Packs is dried and kept hygienic.
“Until last year, we hadn’t made a concentrated marketing and sales
effort in the running shoe market,” said Andy Kennelly, Vice-President
Sales for Peet Dryer. “Over the years, we’ve heard from many runners who
stumbled across Peet Dryer’s and loved them. They make a lot of sense
because if running shoes aren’t getting wet by outdoor conditions, they
are by perspiration. We added dryer models to complement the runner’s
lifestyle – like the PowerCell PEET for when they travel.”
In addition to developing new product for the running market, like
PowerCell PEET and patent-pending Hydration PEET, the company has
devoted attention and resources to bring the PEET Dry message to runners
at running events. The Boston Marathon Expo was voted “best runners expo
in the country” by Runner’s World magazine.
The value of using PEET Dryers goes beyond dry comfort. Its gentle,
thermal convection allows running shoes to last longer, saving runners
money in the long run. It does so by removing contaminants (like mold &
mildew) that cause premature deterioration of running shoe materials.
They are also energy-efficient, with most using less than a 75 watt
light bulb to do their drying safely and quietly.
PEET Dryers have a MSRP retail range of $20-$80.
Humidity is the enemy and
the new SafeKeeping PEET® Dryer is the solution in thwarting the rust
and mildew damage humidity can cause.
St. Maries, ID, January 7, 2010 – The
age-old problem of unwanted moisture damaging expensive guns while in
storage in safes and cabinets has been resolved. Peet Dryer is introducing
the SafeKeeping PEET Dryer at the SHOT Show (January 19-22) that effectively
controls the inside air keeping it “gun-friendly.”
The power behind Peet’s effectiveness is
its use of the natural convection process. It slightly warms ambient air
that then rises through the AirChamber to circulate throughout the confined
area. This circulating air keeps the contents free from rust and mildew
damage. It’s the same technology used in the Original PEET Dryer that has
been reliably drying footwear and gear for decades.
“We had been asked for years to
develop a safe dryer because what was out there wasn’t very effective or a
somewhat of a hassle to use,” said Andy Kennelly,
Vice President Sales, Peet Dryer.
“We developed a prototype and wanted an objective,
highly-knowledgeable source to test its effectiveness. What we heard back
was even better than we anticipated.”
Peet chose Liberty Safe – the #1 seller
of full-size residential safes in the U.S. – to test SafeKeeping PEET.
Liberty Safe had this to say: “We think that your dryer offers a new and
better approach to the problem of keeping unwanted moisture from collecting
on the valuables placed in our safes.” Other positive results Liberty
mentioned included how quickly the recovery was after the door was opened,
and how SafeKeeping PEET starts working immediately.
The patent-pending SafeKeeping PEET is
completely safe (ETL approved), maintenance-free, and energy efficient
drawing only 18 watts of power. MSRP is $39.99.
Today’s Personal
Hydration Systems have made it easier and more effective to keep the body of
an athlete and adventure seeker properly hydrated. For 2010, PEET® Dryer
introduces The Hydration Dryer – a new way to keep this hydration
technology operating at peak efficiency.
St. Maries, ID, January 7, 2010 – The
popularity of personal hydration systems has reached an all-time high.
Typically a fluid reservoir and continuous-feed flow tube incorporated into
a backpack, these systems offer a new-found way for runners, cyclists,
hikers, hunters, climbers and mountain trekkers to keep themselves properly
hydrated and enjoying every hour spent outdoors. They have abandoned clumsy
water bottles and outdated canteens preferring this convenient hands-free
fluid replenishment system.
As well as these systems work, keeping
the fluid-holding reservoir clean and sanitary has been an issue. Not
anymore as PEET Dryer – the inventor of the original boot and footgear dryer
– has stepped in to extend their proven thermal convection technology to
drying problematic fluid reservoirs.
The villain of Personal Hydration System
reservoirs is the growth of unhealthy and destructive “stuff” between uses,
because there hasn’t been an effective means to thoroughly dry them. As a
result they become a “petri dish” for bacteria and mold to flourish.
Unhealthy to the user – deteriorating to the reservoir.
“The Hydration PEET Dryer was a
result of hearing about the drying problems people were having. We realized
the convection drying technology we use to dry footwear, handwear and
headgear would be perfect for drying these reservoirs. We went to work on
designing a special apparatus to flow air through that effectively dries
them – in the process eliminating the growth of bacteria, mold and mildew,”
said Andy Kennelly, Vice President Sales for PEET Dryer.
Easy-to-use, The Hydration PEET dries
using natural thermal convection. There are no chemicals, hangers, cleaning
tablets or special brushes – just a gentle air flow that inhibits growth of
contaminates that are unhealthy and prematurely deteriorate the reservoirs.
PEET will introduce the patent-pending
Hydration PEET Dryer at the SHOT Show (January 19-22). Available spring
2010. Suggested retail $39.99. It is adjustable to fit Camelbak® and most
other reservoirs, and draws an energy-efficient 18 watts.
TransRockies US LP is proud to announce that PEET Dryer will return in 2009
as the official supplier of Shoe Dryers in the “PEET Shoe Drying Tent” at
the GORE-TEX® TransRockies Run.
The GORE-TEX® TransRockies Run is a 6-Day Trail Running Stage Race in the
Colorado Rockies. Launched in 2007, this year’s event will run from Buena
Vista, Colorado to Beaver Creek Colorado, covering a distance of
approximately 113 miles on trails and dirt roads at elevations between 7,000
and 12,600 feet. Runners compete in teams of two and camp overnight in tents
provided by the organization. Meals, hot showers, and athletic therapy are
also provided. Stage winners and overall leaders are recognized at a daily
awards ceremony.
PEET Dryer chose the TransRockies Run as an ideal platform to showcase the
benefits of having dry footwear for running performance and comfort.
“Running with dry feet means that you are running in comfort,” said Andy
Kennelly, Vice President of PEET Dryer. “An event like the TransRockies Run
exposes runners to a wide variety of conditions, including multiple stream
crossings and occasionally wet weather. We’re happy to help them start each
stage with dry shoes!”
“Our runners asked us for a way to dry their shoes after the wet stages in
2007,” said Event Director, Aaron McConnell. “When we saw the PEET Dryers,
we could see a natural fit with the event.” When TransRockies went looking
for a shoe drying solution, PEET was the natural choice, being the market
leader in Shoe Dryers. PEET’s shoe dryers fit well with the event’s title
sponsor, GORE-TEX®, which is also interested in the role of moisture in
trail running performance and comfort through the use of their fabrics in
the world’s best trail-running shoes.
The PEET Shoe Drying Tent will be set up at the athlete camps following each
stage of the 2009 GORE-TEX® TransRockies Run. The tent will be equipped with
multiple shoe dryers which can each dry 2 pairs of wet shoes in 60-90
minutes.
PEET Dryer was founded in 1968 in St. Maries, Idaho, where
inventor and sportsman Gene Peet developed the very first footwear dryer. He
did it because he simply got fed up with waking up to soggy boots — and the
discomfort that put his feet through. After making a bunch of his dryers to
satisfy pleading friends and relatives, Gene decided that his invention was
worth starting a business, to share his enjoyment of “PEET® Dry” comfort
with everyone.
PEET Dryer Saves
Sweaty Shoes from Odor, Bacteria, and Breakdown
Published by written permission of The
International Hyperhidrosis Society
Recently, we took my 2-1/2-year-old daughter, Hayley, on a pleasant walk
to the park. Along the way we stopped to throw pebbles in the creek.
While I had my back turned, Hayley's father, in all his wisdom, allowed
her to run into the water -- favorite Mary Jane shoes, socks, and all.
As she charged in even deeper, above-mentioned father was talking on his
cell phone and I found myself running in after her. Once we were soaked
we figured "what the heck?" and just had a ball splashing, jumping, and
throwing sticks for our dog. Do I sound like a free-spirited mother?
Don't be fooled. If I hadn't had a PEET (shoe) Dryer waiting at home, I
would have been very unhappy with this episode of spirited play.
For the uninitiated a shoe dryer may seem like a
non-essential appliance -- along the same lines as those bread makers
that were so popular 10 years ago, or that Epilady device (heavily
marketed in the 1980s) designed to pull your unwanted body hair out by
the roots (yes, it felt just like that until it got stuck in my shag
carpet.) But let me assure you, my PEET (shoe) Dryer is now among my
most prized possessions and if I had a bigger laundry room, I'd make
sure that everyone in my family had a shoe dryer so that I wouldn't have
to share mine. Here's how my love affair with PEET began.
Because all of us at the International Hyperhidrosis Society are
immersed in the world of hyperhidrosis, we recognize that those who
suffer from plantar hyperhidrosis (excessive sweating of the feet)
struggle with consistently wet footwear that can smell, harbor bacteria
and fungi, cause other foot problems like blisters, and deteriorate
rapidly. We also recognize that children with hyperhidrosis, in
particular, need a way to safely and efficiently dry their shoes on a
daily basis. That's because children's hyperhidrosis is difficult to
treat and often the best course of action is to just try to prevent as
much discomfort and embarrassment as possible. With the needs of plantar
hyperhidrosis sufferers in mind, we found the PEET Dryer and volunteers,
like me, to try it.
When my Original PEET Dryer arrived in the mail, I was astounded by its
simplicity. Just place your shoes upside down on the dryer's "feet",
plug the dryer in, and it silently and efficiently (drawing less power
than a 40-watt light bulb) uses natural, gentle thermal convection to
bring warm air through the base of the dryer, up its air chamber tubes,
and into your shoes. Attachments that you can purchase separately from
the PEET company allow you to dry gloves, hats, helmets, wigs, and more!
We recently put a Big Bird plush puppet on the dryer after he
"accidentally" took a bath.
Gene Peet created the first dryer in his home in Idaho in 1968 because
he was sick of his expensive work boots getting soggy from perspiration
and cracking because he dried them on a heater. Soon he was building
dryers for his friends and the whole family was getting involved. Today,
PEET Dryer remains a family-run business and Gene Peet's original,
simple design still works. In fact, Lori Peet-Poffenroth, Market
Development Director for PEET Dryers and Gene Peet's daughter, says that
her father still has the first dryer he ever built and that it works
just as well as it always did. This is a deal that can't be beat --
Original PEET Dryers cost just $39.95 and come with a 25-year warranty.
Despite the elegant simplicity and impeccable (based on my nearly 1-year
experience) performance of the original dryer, PEET has branched out to
include dryers that have fans to blow warm air gently through your shoes
and ionization for better odor and bacteria control (odor and microbes
are well controlled by the original dryers, too, because without wetness
it's difficult for them to grow). There is even a model that uses UV
light to kill germs, bacteria, viruses, fungi, and mold in shoes and
whatever other equipment you place on the dryer. These newer dryers have
on/off switches as well because, says Lori Peet-Poffenroth, some
consumers found it disconcerting to not know for certain if the dryer
was on or not (personally, I think the "can't tell it's on" silence is
wonderful and I enjoy the simplicity of just plugging the dryer in,
rather than having to plug it in and turn it on.) Also available are
attachments for toddler's shoes (although I think the regular sized
attachments work just fine for little shoes) and a portable model for
traveling (great for those who have sweaty feet and travel for business,
sports, or pleasure). The dryers never overheat and in 40 years have
never been accused of playing a role in any fire, according to Lori
Peet-Poffenroth. And, she says, "It's completely safe to leave the
Original PEET Dryer plugged in all the time -- 24 hours a day, 7 days a
week." I agree, the dryers seem to be a great place to "park" your shoes
at the end of the day -- whether you've just come in from the rain,
humidity, soccer practice, or the office.
But don't just take my word for it, read the additional International
Hyperhidrosis Society shoe dryer testimonials below and visit
www.PEETShoeDryer.com for more reviews and to learn about the
dryers' technology.
To purchase a dryer (I recommend the economical and efficient Original
PEET) and/or dryer attachments, call 1-800-222-7338 or shop online at
www.PEETShoeDryer.com . SweatSolutions readers will receive a 20%
discount! Just enter the code "sweathelp" in the promotion code box in
the shopping cart area of the online store. In addition to giving
SweatSolutions readers a 20% discount, PEETs will also donate $5.00 to
the International Hyperhidrosis Society with every order using the
"sweathelp" promotion code.
Now, if only they sold an attachment for my wet dog.
Additional International Hyperhidrosis Society Reviews
"I have to say that the boot drier worked like a charm!" says Leslee
Ganss, of Cedar Run, New Jersey . "I left my leather motorcycle boots
out in the rain. They actually filled up with 2 inches of water! I
drained them and put them on the PEET Dryer and by the end of the day
they were dry! Not only that, but the leather was still in good
condition. How would I have dried them without the shoe dryer? I have no
idea! I decided to keep the dryer plugged in and put it to work on a
regular basis. I now use the dryer a few nights a week for my
11-year-old son's sneakers, which he wears (like only an active
11-year-old can) every day. No more smelly shoes! We live in a high
tidal area so we often have to get around in high rubber boots, and they
get sweaty pretty fast. All the boots get the PEETs treatment and are
usually dry in an hour. After snowy days, our snow boots and their
liners are put on the dryer. It is so easy to use; we just keep it
plugged in downstairs in our mud room, where we take our shoes off. With
three of us using it pretty much on a daily basis, I wonder how we got
along without it!"
"I first used the dryer on my nephew's boots after he had finished
playing in the snow," says Christine Fleckenstein, of Philadelphia, Pa.
"While the boots were not soaked, they were moderately wet around the
bottom. It took about a half-hour to dry them thoroughly. I used the
dryer again on my own sneakers. The shoes were wet throughout. But the
dryer only took about 45 minutes to dry my shoes. When I took them off,
I was pleased to find that they were warm and toasty inside."
Of course, even the best shoe dryer can only dry your shoes -- not your
feet. If managing the damage sweat does to your footwear is not enough
to make a difference in how sweating affects your life, your choices, or
your outlook, it may be time to seek medical treatment.
Iontophoresis and
Botox injections are well-documented, effective treatments for
sweaty feet and our
Physician Finder can help you locate an experienced physician to
provide hyperhidrosis care.
Premier Resource for
Runners Says Peet is "Must-Have Gear"
The
magazine considered the bible of running and jogging, Runner's World,
has listed the PEET dryer as essential gear for the runner or jogger on
anyone's gift list. After testing the Original PEET Dryer, it made the
list of "MUST-HAVE GEAR" in their December 2007 issue.
Considered the world's leading running magazine, for 40+ years
Runner's World has been informing and advising runners of all abilities on how
to enhance their running experience. They had this to say about the Original
PEET Dryer...
With this unique device, you'll never have to run in wet sneakers
again. Just put your shoes on it overnight and let the hot-air convection dry
them out for your morning run. One tip for extra sweaty runners: Use this gizmo
in the garage, where the smell won't offend anyone.
Whether you're a marathoner or just a casual day runner/jogger,
using a PEET Dryer gives you a new level of comfort to enjoy. In addition to the
comfort, PEET Dry removes the "sweaty runners smell"-so there's no need to
banish your shoes to the garage. PEET convection air technology eliminates odors
caused by perspiration, bacteria and mildew.
PEET Dry also promotes good foot health. The enjoyment
experienced while running (or involved in any fitness endeavor) depends
on healthy feet. Studies have shown that the dampness in footgear caused
by ground conditions and perspiration provokes blisters-and is an ideal
environment for fungus growth that results in foot irritations (like
athlete's foot). It can also encourage staph infections and harbor other
germs.
Extremely easy to use, the user simply props their footgear on
the patented PEET DryPorts, and forgets them until the next time they're worn.
All types of footwear are dried safely (PEET Dryers don't get hot or blow
"hot-air") and silently, using less energy than a 40 watt light bulb.
Enhanced Pure Air Technologies Added to Legendary PEET Dry
St. Maries, ID, Winter 2007
— PEET Dryer introduces PEET Pure and PEET UV, technologies that assist
in eradicating the airborne contaminants — like bacteria and mold — that
cause odor, irritation and deterioration in footwear and gear.
According to PEET President Blair Peet,
“PEET Dryer users have long known that in addition to
effectively drying their gear, PEET Dry thermal convection removes
contaminants that cause problems. Today’s consumer is concerned about
air quality and these new technologies further address this interest.”
The PEET Pure ionization technology used in the new
Advantage PEET Dryer combines electronics and physics to help purify the
air. Negative ions released by the process attach to positive ions
containing contaminants, weighing them down so that they drop out of
suspension in the air.
PEET UV technology, built into the new Go! PEET
Dryer, uses ultraviolet light (UV) to neutralize airborne contaminants.
The UV component of sunlight does this naturally, which is why molds,
mildews, fungi and other contaminants seek out dark, damp places in
which to flourish.
“After PEET Dry comfort, our customers tell
us they appreciate the odor-free results of their PEET Dryer next. Maybe
the most grateful are the spouses! By removing contaminants through our
drying and purification processes, we lengthen the wearing life of
footwear and gear and thwart skin irritations like athlete’s foot,”
said PEET Vice President of Operations Donnie Ely.
Both products equipped with these enhanced pure air
technologies will be available for consumer purchase in Fall 2007. The
Advantage PEET Dryer is a model capable of handling multiple items all
at once, while the Go! PEET Dryer is a powerful, portable
device that travels everywhere for use in all sorts of footwear.
What has a whisper quiet fan, four AirChambers, multiple
PEET “Ps” and removes wet and sweat from four items at once?
Answer: The brand new Advantage PEET Dryer
Coming this fall is the Advantage PEET Dryer, the second
PEET with PEET Plus — a dryer capable of handling four items (such as a
pair of footwear and a pair of gloves), all at once.
The Multi PEET Dryer led the way, effectively drying two
pair of boots or shoes, right out of the box. You can also mix ‘n match
by switching the standard equipment Footwear DryPorts for PEET Glove and
Helmet DryPorts (sold separately), to enjoy PEET Dry comfort from head
to toe.
The new Advantage PEET Dryer also includes some extra
“advantages.” PEET Power delivers fan-assisted drying to move warmed or
ambient air faster. PEET Pure ionization technology helps rid the air of
contaminants. PEET Preference is a switch that allows you to dry with or
without heat, with a timer for the fan.
PEET Vice President of Sales & Marketing Andy Kennelly
is excited about the possibilities. “Gene Peet started all
this back in 1968 with one model. Today there are seven different PEET
Dryers along with a line of DryPorts and Extensions for accommodating
other gear including protective headgear, gloves, hip boots and waders.
I really don’t see a limit to who needs PEET Dry,” Andy
declares. “We just need to find them
and tell them about it.”
With today’s active lifestyle, consumers everywhere are
on the go. That’s why the Go! PEET Dryer is the now thing!
Replacing our successful Portable PEET Dryer, the Go! Is even
more tuned in to taking PEET Dry along, wherever you go.
PEET Choice is standard equipment to let you choose
between plugging in to a typical household socket or into the 12-volt
socket in your car, RV or boat. And the handy PEET Pouch is included as
a carryall for your Go! PEET Dryer components. PEET UV
ultraviolet light technology eliminates contaminants like odor-causing
bacteria and deteriorating fungi. Plus, PEET Safe temperature-regulating
technology ensures that you, your footwear and your Go! PEET
Dryer will be safe whenever you come to rest.
“PEET Safe technology ensures that your
dryer will never overheat. No matter what footwear you put your Go! PEET
inside of, there’s never a worry,”
says PEET Vice President of
Operations Donnie Ely.
Coming to a Retailer Near You — The Pleasure of PEET Dry
There was a time when only hunters and fisherman had the
pleasure of waking up to PEET Dry footwear. Not anymore. PEET Vice
President of Marketing & Sales Andy Kennelly is aggressively leading the
brand into new markets that are sure to need PEET Dry.
Anybody that’s ever owned a PEET Dryer knows that you
never go back to a life without one. The soothing, PEET Dry comfort you
wake up to is akin to other early morning pleasures, like your first cup
of freshly brewed coffee... With an expanded product line, Kennelly and
his sales team are determined to greatly increase the number of retail
outlets that carry PEET Dryer products.
“There really isn’t anyone who won’t benefit
from a PEET Dryer. Not everybody is getting wet trudging through streams
and wetlands, but everybody perspires. Whether you’re working, walking
or exercising, the average adult’s feet produce approximately eight
ounces of sweat during the course of the day,”
says Kennelly.
“That’s like dumping a glass of water
into your shoes every day...”
Perspiration-laden footwear makes an id
eal environment
for damp-loving bacteria, fungi and other contaminants that cause
unpleasant odors. So, in addition to drying your footwear, PEET Dryers
eliminate the stink. Who wouldn’t want to be more comfortable and smell
better?
A way to dry a sweat-sopped helmet so the next time you
strap it on it’s dry and doesn’t smell like a gym locker? If there ever
was such a thing, we aren’t aware of it…
That’s why PEET President Blair Peet (son of Company
Founder Gene Peet, who invented the footwear dryer in 1968), came up
with the PEET Helmet DryPort. An avid sportsman, as well as four wheeler
and snowmobile enthusiast, Blair created this useful device out of his
own need, forever making “helmet fumes” a thing of the past!
According to Blair, “A
good helmet costs a lot of money. Using the Helmet DryPort makes it last
longer. It eliminates rot and mildew that deteriorate inside linings. It
also removes bacteria so your helmet stays odor-free.”
Whether you’re protecting your cranium while riding a
motorcycle, dirt bike, four wheeler, snowmobile, etc. — or doing
human-powered activities like football, hockey and lacrosse — there’s
now a resting place for your helmet that will effectively dry and
refresh it between rides or games.
The PEET Helmet DryPort easily mounts onto a number of
PEET models, including the Original, Multi, Advantage and Propane PEET
Dryers.
In the July 2007 issue of the well-respected
Motorcycle Consumer News (MCN) magazine, the Multi PEET Dryer was
named “Innovation of the Month.” The Multi PEET Dryer tested to be,
in MCN’s words, “A great solution
to ensure your gear is quickly ride-ready.”
This review is important because MCN’s core mission
is “to bring the motorcyclist real, useful information” — unswayed
by advertisers because they don’t accept any. They pride themselves
on putting the motorcycle enthusiast’s interests first. What they
say they really mean, so we are most appreciative of what they had
to say about the Multi PEET Dryer.
To this day we’re a privately held company that
prides itself on delivering a quality product that exceeds
expectations — as Motorcycle Consumer News found out…
“We were amazed to see a product that
will dry your boots and gloves this fast at such a reasonable price…
it actually worked better than advertised.”
— MCN, July 2007
PEETS Packaging is as good at attracting the eye as PEET Dryers are
at drying. Our new packaging is not only attractive, it was designed
to be much more helpful to the consumer at the point-of-sale. Every
box is educational — clearly stating product features and benefits.
They also illustrate how PEET Dry works, while showing other PEET
Dryer models for various consumer uses.